Sensory Profiling
Consumer testing panels and flavor/texture assessments that bridge science and taste experience.
Overview
Connect product attributes to consumer perception. Our panels and trained assessors provide objective and subjective insights to guide formulation and positioning.
Make confident flavor, texture, and aroma decisions with structured, reproducible sensory data.
Our Capabilities
- Consumer acceptance and preference testing
- Descriptive flavor and texture profiling
- Benchmarking and reformulation studies
- Blind and branded comparison tests
- Report-ready insights for product positioning
Why Choose Aurora
- Trained assessors and structured methodologies
- Clear, visual reporting for stakeholders
- Fast cycles for iterative development
Make flavor decisions with data—not guesswork.